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Multidisciplinary Creative · ACD Copywriter · Voiceover Artist · Based in Madrid.

From advertising to stand-up comedy and social projects. With 10+ years of experience working across Mexico🇲🇽, the U.S.🇺🇸, and now Spain🇪🇸, I've crafted work for local, regional, and global brands spanning entertainment, tech, automotive, NGOs, and consumer goods.


Recognized at Cannes Lions, Círculo Creativo, and other global festivals. Jury member at Mercury Awards, FIAP, El Ojo de Iberoamérica, Luum Awards, IAB MIXX, and Círculo Creativo. My work is rooted in sustainability, gender perspective, and multicultural connection.



I don't just make ads.  I build bridges. Through my work as Regional Leader for Círculo Creativo USA and as Publicitarias.org Ambassador for México (2020–2025), I've championed women in the industry, awarded scholarships, and co-led a workshop at Cannes Lions.
  • Speaker - Cannes Lions Festival 2025
  • Invited Speaker – AMAPRO Sessions 2025 Sharing creative insights and leadership experiences at one of Mexico's leading forums for marketing professionals. 
  • Speaker – Círculo Creativo de México, 2023 Honored to be part of the national platform that celebrates and uplifts creative voices in the Mexican advertising industry.  
  • Panelist – “The Circular Consumer” at Punto Circular Joined a key discussion about sustainability, innovation, and the role of creativity in the Circular Economy alongside industry allies and changemakers.
  • Speaker – Bravas: Líderes que incomodan, by Publicitarias.mx A powerful gathering of female leaders challenging the status quo and amplifying diverse perspectives in creative industries

✦ Talks & Panels

  • SEE IT BE IT BY CANNES LIONS SHORTLIST 2026
  • SEE IT BE IT BY CANNES LIONS SHORTLIST 2025
  • Google RARE Delegate 2022
  • Gold – Print, Círculo Creativo México (2015)
     Monopoly Express
  • Bronze – Outdoor, Cannes Lions (2014)
     Persil (DDB)
  • Bronze – Film, Young Creatives, Círculo Creativo México (2013)
  • Bronze – Radio, Ángel de la Creatividad (2011)
     Axe “Pijamada”
  • Bronze – Print, Círculo Creativo México (2018)
     Chupa Chups

✦ Awards & Industry Recognition

  • 2025
Jury –  El Ojo de Iberoamérica 2025  
Jury – Ideas for Good, Círculo Creativo de México, 34th Edition
Jury – AdForum PHNX Awards 2025
  • 2024
Jury – Radio & Audio, El Ojo de Iberoamérica
Jury – AdForum PHNX Awards 2024
  • 2023
Jury – El Ojo de Iberoamérica
Jury – AdForum PHNX Awards 2023
Speaker – Círculo Creativo de México
  • 2022
Jury – Luum Awards
Jury – Entertainment & Direct Marketing, Círculo Creativo de México
Jury – AdForum PHNX Awards 2022
  • 2021
Jury – New Talents, El Ojo de Iberoamérica
Jury – IAB MIXX México
Essay Author– “De la apatía a la empatía”, published by Mentes en Movimiento
Essay Co-author – “Más causas, menos cause washing”
  • 2020
Participant – El Dorado Festival Colombia, See It Be It Program
  • 2018
Jury – Young Lions México, Círculo Creativo de México
  • 2016
Jury – Círculo Creativo de México, OOH, Digital & PR categories

✦ Jury & Industry Participation

MUCHO GUSTO :)