✦ GREENPEACE
I had the opportunity to lead the digital team at Greenpeace, where we worked on everything from social media communication to street activations.
One project I particularly enjoyed was developing the branding for miitou, a pay-per-kilometer car insurance brand.
The concept allowed drivers to pay as little as zero if they didn’t use their cars — promoting responsible driving habits. We created a full branding platform and a campaign that made this message clear and impactful.
Things that I like
✦ Miituo
✦ ABSOLUT
✦ Music Video Direction
During the pandemic, I had the honor of directing a music video (RAMO DE DÍAS) for David Aguilar — an award-winning artist signed with Universal Music.
The video was a collective project built from photos sent by his fans, turning distance into connection.
It remains one of the projects I’m most proud of. Thanks my dead jojo for always be my partnert in motion.
